A Workplace Revolution: The Analytics Behind Where WeWork Works

The story of WeWork is captivating. The business and analytics behind WeWork is complex.

This Week We’re Asking…

• What is WeWork’s business model?
• Where have they grown and why?
• How well aligned are they with industry trends and what comes next?

We’ll be touching on effective market planning, building sustainable business models, and macroeconomic trends.

I recently finished reading The Cult of We — a fascinating book on WeWork’s origins, founder, growth, and rapid fall back to reality. Conveniently, I also spend most weekdays at my local WeWork.

My daily experience is very positive, but the business is not. The stock price is so low that the company is at risk of being de-listed after just two years as a public company.

This got me thinking…

Why is my experience so good and the business so bad?

This week we’re looking at the analytics behind WeWork, its business model, where it finds success, and how it moves forward from here.

WeWork Today